Saturday, 9 November 2013

One Nenokkadine to release in 200 screens abroad
Superstar Mahesh Babu earlier used to finish a movie and move onto his next or for a holiday trip with his family. But times have changed from Dookudu and he is now taking care of release, publicity and promotion too.

Currently shooting in Goa for the last and final schedule of 'One Nenokkadine', Superstar Mahesh is said to be giving many instructions to the producers regarding the release of this flick. More than beating the records of some biggest hits like Attarintiki Daredi and Magadheera, the star hero wants to ensure that his producers fetch all their investment back. Unlike any Telugu movie earlier, Mahesh is making the producers to release One in maximum number of theatres, especially in overseas circuits. A source added that number of release theatres for One got doubled, and the makers are making it available in 200 screens rather the 100 screens planned initially. Already 900 theatres are booked in Andhra Pradesh, and the count may go viral by the time 'One' actually turns up in theatres.

Mahesh is said to be stressing his team to put maximum effort such that there will be mammoth openings for the flick. Also, director Sukumar is heard coming up with unique publicity plans to take this flick deep into all centres. They say that beating records is just part of agenda but giving huge profits to producer is the biggest target.

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